
objective
create and organize components of Veloe products;
create and document usage guidelines for each visual element in the library.
design
hand off
initially, the company’s design library was limited and unstructured, lacking comprehensive coverage of all products.
visual elements were inconsistent across platforms, with no unified identity, grid system, or handoff standards—resulting in fragmented user experiences and inefficient workflows.
there were inefficiencies in cross-functional collaboration, particularly between designers ↔ product managers and developers ↔ designers. The absence of standardized deliverables led to persistent bottlenecks, delaying interface production and ultimately impacting delivery timelines.

solution development
structuring & scaling
the design system
auditing and categorizing Veloe’s existing visual assets, creating a centralized foundation for the design system. to ensure scalability:
developed a dedicated component request document, enabling the design team to propose net-new components or variants systematically.
established clear governance workflows to review, prioritize, and integrate these contributions.
driving adoption through collaboration
to align cross-functional teams and accelerate design system maturity:
led workshops to evangelize the design system long-term benefits, focusing on efficiency, consistency, and reduced technical debt.
facilitated iterative feedback loops between design and development, fostering trust in the design system as a shared source of truth.
championed incremental improvements, measuring progress through adoption metrics and reduced redundancy in handoffs.
results achieved
efficiency gains in production:
reduction in deliverable production time
per sprint, achieved through streamlined workflows, component reuse, and standardized handoff processes.
cross-functional alignment:
improved team communication through centralized documentation and shared design-dev guidelines, reducing misinterpretations and rework.
scalable design infrastructure:
comprehensive design system coverage for all brand products, with modular components designed for future expansion.
dedicated governance process for updates, ensuring consistency as new products or features are onboarded.



